To be successful, every business venture needs founders, investors, and supporters that are passionate about the business and have a shared vision of future success. The creation of Gōru reflects, and is inspired by, this passion and enthusiasm. Gōru, being the Japanese word for goal, reflects the ambitions of entrepreneurs who have worked tirelessly to bring big ideas to life. Gōru – and its motto of ‘unleash your potential’ – seeks to motivate others to also be passionate and enthusiastic about whatever path they choose to follow.